Hermes MCP setup
Give Hermes a direct line to Facebook ad research
Use Hermes to ask natural language questions about competitors, hooks, offers, ad formats, landing pages, and creative strategy from Spresh data.
Example agent request
MCP connectedFind active protein bar ads running in the US. Group them by hook, audience, offer, and creative format. Show which angles appear most often.
Get started in seconds
Copy one prompt. Let your agent install the MCP.
Pick your AI agent, copy the setup prompt, paste it into the agent, and add your Spresh API key when asked. The flow is built for speed.
Paste this into Hermes
Install Spresh Facebook Ad Library MCP for Hermes. Configure spreshapp-ad-library with npx -y spreshapp-mcp, ask me for my Spresh API key, save it as SPRESHAPP_API_KEY, then show me useful Hermes prompts for Meta ad research.
Manual config fallback
{
"mcpServers": {
"spreshapp-ad-library": {
"command": "npx",
"args": ["-y", "spreshapp-mcp"],
"env": {
"SPRESHAPP_API_KEY": "your_api_key_here"
}
}
}
}Setup checklist
- 1 Copy the Hermes install prompt.
- 2 Paste it into Hermes and let it prepare the MCP server config.
- 3 Add the Spresh API key and test with a brand or niche search.
Try after setup
“What are the most common hooks in sleep supplement ads?”
“Find ads from this brand and identify their core personas.”
“Create five new creative angles based on these winning ads.”
MCP tools
What your agent can call
search_ads
Search active and inactive Facebook ads by keyword, country, format, page, and niche.
search_brands
Find Meta pages for brands and competitors before pulling their active ad library.
get_brand_ads
List active ads for a brand with creative URLs, copy, landing pages, and metadata.
get_ad_details
Fetch ad transparency data, creative fields, audience regions, and ad level details.
analyze_creatives
Turn ad examples into hooks, angles, personas, offers, objections, and creative briefs.
Workflows
Built for ad intelligence work, not toy demos
Competitor ad research
Ask your agent to find active ads from a brand, group them by hook, and surface the creative patterns worth testing.
Creative strategy briefs
Turn ad examples into personas, offers, objections, landing page notes, and new creative angles for your next sprint.
Niche discovery
Search by market, country, format, and topic to understand what advertisers are currently running in a category.
Agent pages
Install guides for every agent
Each guide has agent-specific setup prompts, examples, and SEO focused installation details.
FAQ
Questions before you connect
Can Hermes search Facebook ads through Spresh?
Yes. After setup, Hermes can call the Spresh MCP tools to search ads, inspect brand activity, and summarize creative patterns.
What teams should use the Hermes Ad Library MCP?
It is useful for agencies, founders, media buyers, creative strategists, and growth teams that want ad research inside an AI agent.
What is an Ad Library MCP?
An Ad Library MCP connects an AI agent to Facebook and Meta ad research tools through the Model Context Protocol. Instead of switching tabs, the agent can search ads, inspect competitor creatives, and summarize patterns inside the chat.
Do I need to code to use the Spresh Ad Library MCP?
No. Most users can copy the install prompt for their agent, paste it into the assistant, add their API key, and start asking ad research questions.
What can I ask after installing it?
You can ask for competitor ads, long running creatives, hook analysis, country specific ad examples, landing page patterns, and creative brief ideas based on real Facebook ad data.
Ready
Connect your agent to live ad intelligence
Start with free credits, install the MCP, and ask your agent to research real ads instead of guessing from stale swipe files.
Get started free